Search Engine Marketing (PPC)

  • Home

PPC Training

PPC training is designed to transform you into an industry-ready PPC marketing professional. Transform your career by learning how to create, manage and implement advanced search marketing strategies using AdWords,  display marketing & re-marketing techniques. Detailed and structured modules teach you the elements of search campaign planning, creation and measurement, along with an accredited certification to validate your new expertise.

Digital Go Market recruitment team would be responsible for ensuring everyone who undergoes our PPC training program gets sufficient job interview opportunities. Follow our clear, structured learning path recommended by industry experts and kick start your career

Introduction to Google AdWords/PPC

• Where Ads Can be Seen on Google
• AdWords Terminologies
• Setting Up Google Adwords Account
• Google Adwords Account Structure

Overview of Microsoft Ad-center(Bing & Yahoo)

Creation of Effective Campaigns and Ad-groups

Campaign Types – Search, Display(including videos), Mobile Specific

Ad Formats, Ad Text Policies, Ad Extensions

Geo Targeting, Keyword Targeting & Strategy

Bidding Strategies- Automated & Manual Bidding

Writing Compelling Ad Copies – Do’s and Don’ts

Keyword Grouping using Broad Match, Exact Match, Phrase Match

What is Quality Score & CTR?

Insertion of Google Conversion Code

Overview of Microsoft Ad-center(Bing & Yahoo)

Costs & Billing

Tracking Ad Performance/Conversion

Tracking Conversions & Measuring ROI of Your Campaigns

Optimizing CPC, CPA & CPM

AdWords Toolbox – Keyword Planner, Site Exclusion, Ad Diagnostic etc.

Linking Accounts & Advance Targeting

Re-marketing & Advance Display

Display Ad Formats & Tools

Creation of Google Display Network

Overview of Microsoft Ad-center(Bing & Yahoo)

Writing Expert is an established leader of literary sector, that has made global popularity among bloggers globally

It is the major literary agent that provides expert services to aspiring authors on all facets of the producing industry from writing and publication into marketing and community connections. In addition, it provides online solutions to make it possible for you to attain success professional writer service together with your literary functions providing you assistance together with your promotional plans.

Tricks to Writing an Essay Easily

It has been a challenge for many students to figure out how to go about writing an essay. Many different perspectives hold swaying views on how to go about writing an essay. However, despite the challenges, there is custom paper a general strategy to consider when assigned an essay to write. It boils down to the structure, formatting, and general approach any time you need to put through the hard times.

Leave a Reply

Your email address will not be published. Required fields are marked *